Kelsey Mays, senior consumer affairs and vehicle evaluations editor, Cars.com

Recent research by Cars.com (NYSE: CARS), a leading digital automotive marketplace and solutions provider, found 44% of in-market car shoppers plan to buy a car this Fourth of July weekend.1 Of those ready to buy, top reasons include wanting something new/newer (52%) and the deals are too good to pass up (42%).1 A continued trend due to COVID-19 concerns, approximately 20% of Americans are buying because they no longer want to take public transit or ride-sharing services.1

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